Our Leaders

Steven Fies
Steven FiesPresident & Owner
Steven Fies is the President & CEO of ThinkPlanLaunch. He is a Certified Professional Behaviors Analyst (CPBA), Certified Professional Motivators Analyst (CPMA), and Certified Emotional Intelligence Specialist (CPEQ). He holds a B.S. in Management Science from the University of California at San Diego, where he graduated with Economics Department Honors & Distinction.
Thomas Arthur
Thomas ArthurIndependent Consultant & Advisor
Thomas is an independent consultant and advisor to ThinkPlanLaunch. He is a Certified Professional Behaviors Analyst (CPBA) and an experienced startup company founder. He holds a B.S. in Pharmacological Chemistry from the University of California at San Diego.
Mindy Bortness
Mindy BortnessIndependent Consultant
Mindy is an independent consultant with 14 years of experience as an executive coach. She is a Certified Professional Behaviors and Motivators Analyst (CPBA, CPMA) and holds three additional certifications in management consulting (TriHD, EQ, Stages of Growth). Her company, Communication Works, Inc. is a key strategic partner of ThinkPlanLaunch.

How We Engage

ThinkPlanLaunch provides targeted services to optimize your company’s ROI on human capital.  Our approach is simple: address only what needs to be addressed in the most cost-effective, practical manner.  We use the most advanced software and diagnostic tools available in the industry to accomplish our objectives.  Our applicant tracking software allows for in-depth profiling to ensure every hire is a great hire, while our executive coaching solutions and consultative offerings allow for the growth and development of highly engaged, productive, and winning teams.  All our offerings are entirely EEOC and OFCCP compliant, and our strategic partners hold several patents on core products and processes.  By choosing to partner with us, you will achieve material improvements to your bottom line through proven systems that catalyze high performance.

To positively transform our greater business culture, enable its leaders, and bring balance to our client organizations with effective systems for performance management and growth.
Our philosophy is based around the achievement of win-win-win outcomes – ones where your organization, its people, and our consulting team at ThinkPlanLaunch all feel like winners when our work together is complete. Beyond delivering excellent products and services, we strive to provide you an experience that results in intriguing paradigm shifts and permanent improvements to morale. We want to leave a positive footprint wherever we go, and we are committed to helping you and your people find your happiness.
We believe it is of utmost importance to use sound, reliable methods and systems for performance management. Our core products and services have more than three decades of research behind them. Several key products and processes are patented. All of our products have been rigorously statistically validated by third-party firms and proven in the marketplace at Fortune 500 companies and SMBs. Simply put, a greater impact will always be made when objective research supports the methods used and the results achieved.

ThinkPlanLaunch was founded on the principles of efficiency and optimization. We place a strong focus on making sensible business decisions internally and externally. This begins at the individual level in managing one’s day and ends at the organizational level in managing large teams, budgets, and stages of growth. Ideal outcomes are achieved when both the macro and micro levels are aligned and operating optimally. We make this possible for your enterprise by engineering processes and providing tools that address both of these levels, across the entire employee life cycle and throughout the span of your company’s growth.

It has been said that if you aren’t moving forwards, then you are moving backwards. Whether this is objectively true or not, businesses and individuals who are not growing suffer from stagnation at the very least. This in turn affects productivity and ultimately economic output. Businesses and individuals stay healthy by staying engaged with their industry, and by participating in activities that foster their development. They also maintain an appreciation for their journey and help others along the way. We are committed to growth, health, and happiness inside and outside of ThinkPlanLaunch.

Areas of Expertise


TTI Success Insights logo

TTI Success Insights is our main strategic partner, as they have developed and provide access to our core assessment and software products. Over the past 30+ years, they have statistically validated an enormous amount of research on performance psychology in their 15,000 sq. ft. facility in Scottsdale, AZ. Their products have been successfully implemented in over 100,000 companies including Coca Cola, Mercedez Benz, American Express, and several others.


communication-works-logo 2

Communication Works, Inc. is a strategic partner of ThinkPlanLaunch led by CEO Mindy Bortness. Over the past 14 years, Mindy has worked with companies like IBM, Websense, the CA State Bar Association, State Farm, Fox 6, the University of San Diego, and many others. Having established a relationship with Mindy’s firm in 2007, we are proud to announce her as a key partner and independent consultant on our team.

Read more about our partners here.

Satisfied Clients

“ThinkPlanLaunch has made my business more efficient, productive, and powerful. I understood exactly how to influence my business performance.”
JD ArbuckleJordan Arbuckle, Smart Inbound Marketing
“I am so glad I decided to work with ThinkPlanLaunch. The insights gained via the coaching process have been immensely valuable to me.”
Christina Willner, b.shou
“ThinkPlanLaunch gives you a window into the unique motivators of your team members, allowing leaders to ensure the right people are in the right positions!”
“Steve has helped me achieve a conscious understanding of my subconscious behaviors and motivators. I am able to communicate more clearly and have a sharpened view of my career goals and objectives.”

Optimize Your ROI on Human Capital: